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Turning Ideas into Realities

house of fraser planning & delivery


Faster, simpler & less wasteful

The estate spanned some 65 stores, all of which were unique. This made designing window/VM schemes, allocating and costing challenging. With little to no useful information held centrally, I initiated projects which enabled me to build a detailed database. This formed the basis for more effective processes and communications.


What I did:

  • Engaged individual stores and regional managers, avoiding the need for costly external auditing

  • Built master spreadsheets, featuring all window and VM spaces, identifying: store grading; window priorities; dimensions; photographs and equipment holding, etc.

  • Designed packs to share with partners, compiling appropriate opportunities for brand take-overs, particularly within beauty

  • Redesigned and significantly simplified store communications packs and allocation sheets

  • This far-reaching overhaul enabled a more agile and professional way of working, all whilst increasing accuracy and reducing waste

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